After the success of its debut Web3 marketing campaign, “Black Opium The Night Is Ours,” YSL Beauty returns with a brand new NFT drop! The brand new assortment titled “YSL Beauty Night Masters” was created by three feminine artists. All the proceeds will go to charities, and those that purchase NFTs will get bonus surprises! Accordingly, the grand launch will happen on March sixth with solely 100 copies per NFT, so let’s discover out all about it.
YSL Beauty NFTs: What Does the New Chapter Deliver?
This spring, YSL Beauty will begin in true Web3 fashion with a brand-new digital marketing campaign. The venture celebrates feminine creativity, expertise, and YSL’s iconic Black Opium franchise.
To rejoice the launch, the long-lasting model will drop three NFTs carrying the distinctive fashion of three revered digital artists:
- Dr. Ivona Tau: this mixed-media artist makes use of generative AI to innovate her pictures and portray artworks;
- Laura Sills: a New York-based photographer, Laura captures metropolis life with a glimpse of surrealism;
- Natalie Amrossi: the aerial photographer captures spectacular moments of the world as seen from above.
Every artist will reveal a brand new method to the marketing campaign’s central theme: “YSL Beauty Night Masters.” There will probably be 3 NFTs and 100 copies out there for minting beginning March sixth for YSL Beauty Blocks NFT holders. In the meantime, the general public sale will occur on March eighth with a hard and fast worth of 0.2 ETH.
What Perks do NFT Holders Get?
Along with the NFT itself, every YSL Beauty holder will get a steel print of their art work. Neighborhood members may also get a bodily Black Opium set that features 30ml bottles of the brand new Black Opium Le Parfum and the Black Opium Eau de Parfum.
Final however not least, every NFT holder contributes to a few honorable charities. YSL Beauty will use all proceeds from the NFT gross sales to their world program “Abuse Is Not Love,” in addition to the South African “ADAPT”, USA-based “It’s On Us,” and the Czech Republic NGO “Profem.”
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