PricewaterhouseCoopers (PwC), one of many huge 4 accounting corporations, is transferring to deepen its engagement with crypto purchasers, citing a shift in U.S. regulation that’s making the sector simpler to serve at scale, the Monetary Occasions reported.
Paul Griggs, PwC’s U.S. senior companion and CEO, mentioned the agency plans to “lean in” to crypto-related work as stablecoin laws and extra constructive rule-making present a clearer framework for establishments to undertake digital belongings.
Griggs pointed to the passage of the GENIUS Act, describing stablecoin regulation as a key catalyst for the agency’s subsequent section of growth.
“The GENIUS Act and the regulatory rule making around stablecoin, I expect, will create more conviction around leaning into that product and that asset class,” Griggs instructed the FT. He added that tokenization can be more likely to hold increasing and that PwC “has to be in that ecosystem.”
The transfer marks a sharper stance from one of many Massive 4 corporations after years of maintaining crypto at arm’s size, largely as a result of regulatory uncertainty and high-profile enforcement actions that made it tough for service suppliers to evaluate danger and construct repeatable compliance processes.
The sector has been reshaped since President Donald Trump’s reelection and the next shift towards a extra crypto-friendly tone by U.S. regulators, which has improved the outlook for stablecoins, tokenization and the broader infrastructure stack.
PwC plans to be “hyper engaged” throughout each audit and consulting strains, in response to the report.
The agency has been pitching purchasers on how stablecoins might be used to enhance fee system effectivity. This theme has change into more and more frequent as banks and fintech corporations discover programmable settlement and sooner cross-border transfers.

