World of Women (WoW), considered one of Web3’s most recognizable NFT initiatives, is coming into a brand new period with the appointment of Vi Powils as CEO. The transfer displays a broader shift in focus for WoW—from artwork and collectibles to a broader cultural and strategic footprint.
Key Takeaways
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Vi Powils, former enterprise growth lead at Pudgy Penguins, turns into CEO of World of Women.
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She performed a key position in increasing Pudgy Penguins’ attain and recognition.
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WoW plans to introduce new merchandise, partnerships, and neighborhood initiatives underneath her management.
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The undertaking has generated over $400M in NFT buying and selling quantity and donated $2M+ to women- and artist-focused causes.
Management Change Alerts Strategic Shift
With over a decade within the crypto house and a background that features advising hedge funds and launching startups, Vi Powils is amongst a small group of Web3 leaders who’re fluent in each monetary technique and digital tradition.
Her appointment marks a turning level for WoW, which has risen to prominence by means of its generative artwork collections, specializing in feminine illustration within the NFT house.
The subsequent chapter is poised to construct on that legacy by increasing the model’s attain and deepening its cultural affect.
“I’m proud to lead World of Women into its next chapter,” Powils stated. “WoW didn’t just launch a collection—it lit a fire. It brought people together, built a global family, and proved that art with purpose can change lives.”
Powils beforehand led enterprise growth at Pudgy Penguins, serving to to develop the model into one of the acknowledged NFT initiatives.
Supply: World of Women
WoW’s Legacy and Future Route
Based by digital artist Yam Karkai, World of Women has develop into an emblem of inclusion inside Web3. Its collections—World of Women and World of Women Galaxy—have surpassed $400 million in complete buying and selling quantity.
The undertaking has additionally partnered with main international manufacturers, together with Mastercard, Samsung, and Michelin, and contributed over $2 million to initiatives supporting ladies and artists.
Based on the announcement, with Powils on the helm, WoW is anticipated to construct on its robust basis—broadening its attain, amplifying its affect, and doubling down on its mission to assist the following era of builders.
Powils’ appointment seems like the fitting transfer on the proper time. With the groundwork already laid and a transparent imaginative and prescient taking form, World of Women is in a robust place to develop its affect and assist outline what comes subsequent for tradition in Web3.
“It’s not a reset, it’s a rise,” Powils highlighted. “We’re becoming the engine and fuel for the next generation of dreamers.”
