Animoca Brands has introduced its strategic growth into the MENA area, opening its first workplace in Dubai.
The brand new headquarters will function a hub to have interaction with native and worldwide companions and meet the rising calls for of web3 corporations shifting into the area.
Alongside the growth, Animoca has additionally appointed Omar Elassar as managing director for the Center East and head of world strategic partnerships. As such, he’ll oversee the corporate’s progress and operations in MENA. Previous to Animoca Brands, he was head of progress technique and enterprise improvement at web3 protocols together with Polkadot, through Parity Applied sciences, and led strategic partnerships and investments at Ripple.
Commenting on the MENA growth, he mentioned “We are excited to establish our first office in the Middle East, one of the world’s most connected innovation hubs.”
“Joining Animoca Brands at this phase in its journey presents a unique opportunity to work with visionary builders and contribute to the wider integration of blockchain technology in a market that is poised for significant growth.”
Animoca Brands group president Evan Auyang commented, “Omar’s deep expertise in web3 makes him an exceptional addition to Animoca Brands. His leadership will be a key driver in driving Animoca Brands’ strategic growth in the Middle East and beyond.”
The Dubai GameExpo Summit powered by Pocket Gamer Connects returns on Could seventh to eighth 2025, providing an opportunity to achieve insights into the world’s fastest-growing video games market, MENA.
