The Ocean Race, one of many main crusing races worldwide, partnered with Accenture for brand spanking new e-sailing metaverse experiences. Collectively, the 2 will supply e-commerce options, VIP digital occasions, and premium entry to group stats. These new options goal to boost gamers’ expertise on The Ocean Race’s prime Web3 recreation, Virtual Regatta.
Why Did The Ocean Race Associate With Accenture for a New Metaverse Expertise?
The distinguished crusing race, The Ocean Race, upgrades its e-sailing blockchain recreation by way of Virtual Regatta. Accordingly, gamers can attend new digital occasions and take a look at dwell group stats. As well as, Virtual Regatta additionally welcomes manufacturers who wish to showcase Merch, wearables, and different digital belongings. Contemplating The Ocean Race’s status, it is a priceless e-commerce alternative.
The Ocean Race has had the identical purpose since its basis in 1973: to guard the seas. Along with Accenture, the group introduced this mission to the Metaverse too. For instance, customers can discover a digital tent referred to as Racing With Function (the identical as The Ocean Race’s sustainability program). From studying areas to free applications for kids and teenagers, guests can uncover how they’ll defend water worldwide.
“We are entering the metaverse and our collaboration with Virtual Regatta and Accenture because we are explorers and pioneers,” stated The Ocean Race’s chairman Richard Brisius. “Since 1973 we have sought new ways for people to engage with what is happening in the ocean.”
What Is Virtual Regatta?
Based in 2010, Virtual Regatta is among the many main e-Crusing corporations. This model creates a bridge between digital and bodily crusing sports activities video games. Due to its superior 3D expertise, customers can now take part in probably the most prestigious crusing races, together with The Ocean Race, Fastnet, Route du Rhum, and extra.
On the time of writing, Virtual Regatta boasts over 1,5 million gamers and 50 official e-sailing races yearly. However, this metaverse journey is simply beginning to take form – and The Ocean Race’s partnership with Accenture is a part of this improve.