Tensor, the smaller-scale contender inside Solana, is taking over a extremely aggressive stance in a bid to increase its market share. Taking some leaves from the (digital) playbook of the NFT market Blur, the corporate is taking purpose at skilled merchants via a loyalty rewards program.
This follows the corporate’s launch of its Season 1 Airdrop final week, which allowed Solana NFT homeowners to say reward packing containers, which had been supplied proportionally primarily based on that merchants exercise.
In response to the corporate, any collectors which have purchased or offered a Solana-based NFT on any associated market, as long as they occurred within the final 6 months, shall be eligible.
Total, in idea, Tensor’s program is sort of comparable in construction to the mannequin that Blur piloted lately, particularly because it jockeyed in opposition to the extra established OpenSea.
And the way is it going thus far? Analytics platform Dune has reported that its buying and selling quantity on Solana has shot up considerably since its season 1 airdrop – reaching practically $500k in buying and selling quantity by the tip of the day. As well as, Tensor has turn into a facilitator of practically one-fifth of all NFT buying and selling volumes on Solana.
Whereas using this buying and selling excessive, the corporate additionally introduced a brand new seed funding spherical of $3 million, which is being led by Placeholder, with assist from Solana Ventures, MonkeVentures, and others.