On-line music streaming large Spotify is testing a brand new playlist operate made particularly for non-fungible tokens (NFTs) holders.
Referred to as Token-Enabled Playlists, the brand new operate will allow customers who maintain sure NTFs to attach their crypto wallets to Spotify and entry unique content material.
Spotify is working with a startup Overlord as one in all its companions within the new pilot. Per a Twitter thread by Overlord, the holders of Creepz NFTs are given an opportunity to check out this selection. Overlord signed a take care of Seth Inexperienced’s manufacturing firm Stoopid Buddy Stoodios for an animated present based mostly on characters from the Creepz NFT assortment earlier this month.
The pilot is obtainable within the US, UK, Germany, Australia, and New Zealand, and presently solely on Android.
The startup defined that their “Invasion” playlist may very well be accessed by customers connecting their Web3 wallets on the app.
Spotify acknowledged that this service is obtainable to Spotify Premium customers solely, TechCrunch reported, and that the testing interval will final three months, all through which playlists shall be up to date.
“At Spotify, we routinely conduct a number of tests in an effort to improve our user experience. Some of those end up paving the path for our broader user experience and others serve only as important learnings,” the corporate was quoted as saying, with out offering particulars.
And Overlord just isn’t the one mission to hitch the trial. Kingship, a metaverse band – “the first supergroup of Bored Apes” – signed to Common Music Group (UMG), introduced that it is part of this take a look at as properly. They mentioned they’d be “launching a model new token-enabled playlist.”
Per Kingship,
“This is a special moment. We’re all about unlocking real value for our community and pushing the boundaries of music and blockchain, and having our holders be at the forefront of this space.”
They added that this can be a curated playlist completely for KINGSHIP Key Card NFT holders. The group additionally shared directions on accessing the playlist. Out there crypto pockets choices embody MetaMask, Belief Pockets, Rainbow, Ledger Reside, or Zerion.
Beside Kingship and Overlord, Moonbirds and FLUF are additionally reportedly taking part.
iPhone customers presently wouldn’t have the choices to entry these unique playlists, which is unsurprising provided that Apple up to date its App Retailer Evaluation Tips with extra guidelines for crypto and NFTs final October.
“Apps may use in-app purchase to sell and sell services related to [NFTs], such as minting, listing, and transferring,” the guidelines read. “Apps may allow users to view their own NFTs, provided that NFT ownership does not unlock features or functionality within the app.”
The downside is that that is precisely one of many key use instances for NFTs – they unlock entry to unique content material or different perks.
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